Identifying the most important strategies for development health tourism in affiliated regions of Abadan University of Medical Sciences

Articles in Press

Document Type : Original research paper

Authors

1 Abadan University of Medical Sciences, Abadan, Iran

2 Department of Internal Medicine, School of Medicine, Abadan University of Medical Sciences, Abadan, Iran

3 Department of Internal Medicine, Ahvaz Branch, Islamic Azad University, Ahvaz, Iran

4 Department of Infectious Disease, School of Medicine, Abadan University of Medical Sciences, Abadan, Iran

5 Student Research Committee, Abadan School of Medical Sciences, Abadan, Iran

6 Department of Orthopedics, School of Medicine, Ahvaz Jundishapur University of Medical Sciences, Ahvaz, Iran

Abstract

Introduction: Since Abadan University of Medical Sciences is situated near Arab countries and has similar cultural and linguistic characteristics to these countries, it must improve its health infrastructures to compete in this highly profitable market. The objective of this study was to identify strategies for the development of health tourism at Abadan University of Medical Sciences.
Methods: This was a qualitative study carried out in 1401. Study participants included all experts and thinkers from Abadan University of Medical Sciences. The data collection tool consisted of several questions regarding health tourism development strategies. The interviewing process continued until saturation had been reached. The content analysis method was then used to analyze the data. Results were categorized and analyzed using MAXQDA software.
Results: Khuzestan's tourism development strategies included five major themes (administrative and executive, economic, law and regulation reform, marketing, and information) and 46 sub-themes. The most important administrative and executive strategy was encouraging travel agencies that are active in attracting foreign patients. The most important economic strategies were to reduce customs tariffs on medical equipment and attract direct foreign investment in the medical sector. The most important strategies were to amend and revise the laws and regulations of the nations and peoples of the valley.
Conclusion: It is recommended that policymakers and decision-makers in the health tourism industry of Abadan University of Medical Sciences take steps to strengthen and develop health tourism based on the priorities set.

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Main Subjects

Health and Medical Research Journal

Articles in Press, Accepted Manuscript
Available Online from 19 November 2022

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History

  • Receive Date: 14 June 2022
  • Revise Date: 02 November 2022
  • Accept Date: 19 November 2022

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